Uloga društvenih mreža u hibridnom ratovanju

master's thesis

• Author: Jozo Lukić
• Mentor: Igor Kanižaj (mentor)
• Granter: University of Zagreb; (Croatian Defence Academy "Dr. Franjo Tuđman"); Zagreb
• Defense date and country: 2021, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Information and Communication Sciences
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Security and Defense Science

Abstract

U današnje vrijeme sve češće dolazi do hibridnih sukoba. Svjedoci smo kako su terorističke
organizacije poput ISIS-a i Hamasa koristile društvene mreže, komunikacijske platforme i
digitalne medije u svrhu zastrašivanja, dezinformiranja i regrutiranja novih snaga. Ako
pogledamo zadnje i predzadnje predsjedničke izbore u Americi očigledna je pojačana aktivnost
na svim društvenim mrežama i općenito u medijima. I to ne samo predsjedničkih kandidata već i
glasača, svjetske javnosti, te aktera drugih država. Hibridno ratovanje postalo je svakodnevica, a
to dokazuju mnogi primjeri kroz proteklih 15 godina. Bitka kod Gaze, rusko – ukrajinski sukob,
rad ruskih trolova, britanskih chinditsa, su samo neki od slučajeva u kojima su društvene mreže
odigrale ključnu ulogu u sukobu. Facebook, Instagram, Twitter i mnoge druge mreže učinkoviti
su alati koji se mogu iskoristiti u svrhu novačenja novih snaga, obmanjivanje protivnika,
snižavanje morala protivnika, srozavanje ugleda i vjerodostojnosti i mnoge druge svrhe.

Abstract (english)

Nowadays, the hybrid conflicts are becoming more frequent, and we ourselves are witnessing
how terrorist organizations such as ISIS and Hamas have used the social media and networks
for the purpose of intimidating, misinforming and recruiting the new forces. If we look at the
last and the second-last presidential elections in America, the increased activities on all social
networks and in the media in general are obvious not only of the presidential candidates but of
the voters, the world public, and also of the actors from other countries. Hybrid warfare has
become commonplace, as have been evidenced by many examples over the past 15 years. The
Battle of Gaza, the Russian-Ukrainian conflict, the work of Russian trolls, the British Chindits,
are just some of the cases in which the social networks played a key role in the conflict.
Facebook, Instagram, Twitter and many other networks are the effective tools that can be used
for the purpose of recruiting new forces, deceiving opponents, lowering the morale of
opponents, lowering reputation and credibility and many other purposes.

• Keywords: društvene mreže; oružane snage; komunikacija; Twitter; Facebook; Instagram; hibridno ratovanje
• Keywords (english): social media; armed forces; communication; Twitter; Facebook; Instagram; hybrid warfare
• Language: croatian
• URN:NBN: urn:nbn:hr:249:255299
• Study programme: Title: Military Leadership and Management; Study programme type: university; Study level: graduate; Academic / professional title: MAGISTAR/MAGISTRA VOJNOG VOĐENJA I UPRAVLJANJA (MAGISTAR/MAGISTRA VOJNOG VOĐENJA I UPRAVLJANJA)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Closed access
• Created on: 2021-12-30 13:53:56